In this exclusive interview, Subsea 7 Vice President, Gulf of Mexico,
Dick Martin discusses the corporate marriage between Halliburton
Subsea and DSND Subsea, and where they go from here.
UW: What is the feeling within Subsea 7 after so long in the merger
process? Did that drain the energy from the employee force, or is
there a fresh feeling of enthusiasm?
DM: Now that we have become Subsea 7, there is definitely a feeling
of new vitality within the company, especially as the new brand takes
hold and our people feel that they are working for a new and
independent entity. Naturally the complex merger process was
frustrating at times but we are focused on looking forward rather
than back.
UW: Can you explain the structure of the new company? Will
Halliburton Subsea and DSND Subsea continue to operate separately,
and also join in with this 50/50 venture on the side? Or has Subsea 7
effectively taken the place of both the merging entities?
DM: Subsea 7 has taken the place of both merging entities.
UW: With Halliburton Subsea a proven entity in the worldwide
contracting industry, why merge into a new company with another
contractor? And why choose DSND Subsea specifically for your new
partner in Subsea 7?
DM: Despite being a proven contracting entity, Halliburton Subsea
lacked capacity and asset base for the predicted growth in the subsea
business. This merger brings that capacity and capability while
helping to consolidate the business. The combined business now has a
fleet of 117 remotely operated vehicles (ROVs), four pipeline
construction yards, and 23 modern, high specification, dynamically
positioned ships capable of deepwater reeled and flexible pipelay,
deepwater subsea construction, and saturation diving and survey.
UW: Will you be using existing offices and facilities of the old
companies, or build new facilities?
DM: The new company will have five major centers, which will operate
largely autonomously from offices in Houston, Stavanger, Aberdeen,
Singapore and Rio de Janeiro. We will have a minimal corporate team
and for now they will be based in Aberdeen, where they have moved to
purpose-built offices that housed the former DSND personnel.
For the US Gulf Coast we will be based in Houston, where we will be
working very closely with the subsea associated business units of
Halliburton ESG and KBR, in particular the Halliburton ESG Deepwater
Group. We see there is tremendous value that we can deliver to our
clients by continuing to develop these synergies. The new company
will also have the base in Belle Chase, Louisiana, where we maintain
our fleet of ROVs and other equipment.
UW: What, specifically, will the merger allow the companies to do now
that they could not have achieved before?
DM: The merger will allow Subsea 7 to deliver more value for our
clients and our shareholders. We are going to do this through our
larger and more diversified asset base that will improve our
positioning for the strategically important deepwater markets of the
Gulf of Mexico, West Africa, and Brazil. We will also seek to find
differentiation through technologies and the unrivalled portfolio of
services that we can link into through our association with
Halliburton. Above all, we believe we have the best project
management teams in the business, with a focus on safety and quality
of service - and it's people that really count at the end of the day.
UW: Will the new company build its own ROVs?
DM: We have one of the largest ROV fleets in the world - 117
vehicles, working down to 16,400 (5,000m). The new company has the
ability to design and build its own ROVs. We see this as a
differentiator, as we are one of the few that can take operational
experience and feed it directly back into the design and build of
these critical components in our execution process.
UW: What do you see as the next technological step in ROV development?
DM: Our ROV specialists are active in many areas of technology
development and there are many exciting applications in the pipeline.
The essential elements for successful ROV operations have always
been, and will always be, reliability and skilled crews. We have both
of these and I think that's what sets us apart from our competitors.
UW: Will the new company enter the growing AUV market?
DM: Subsea 7 is already in the AUV business. We are well advanced
with our HS Autosub, which was built in the company's own workshops
and is currently undergoing extensive trials in the North Sea. We
expect it to be commercially operational this year.
UW: How has the emergence of commercially active AUVs in the oil and
gas industry affected the ROV workload?
DM: We have not seen any significant change to date and we don't
expect to for some time. The current technology lends itself best to
passive missions where the AUV can be pre-progammed. This is an
important and growing market, but we are applying our ROV
technologies more and more on intervention tasks.
UW: How did the worldwide uncertainty in the offshore oil and gas
market affect the decision to merge with another company?
DM: I think the worldwide oil and gas market has lived with
uncertainty for some time and will continue to do so - that's the
environment we all live in. The best companies will thrive on it and
mergers such as this are a part of the picture.
UW: In light of the terrorist war surrounding the oil-producing
nations in the Middle East, coupled with political limitations placed
on oil exploration in the UK and US, what is your prediction for the
offshore oil and gas industry in the near future?
DM: I think that the cycles that affect the market will become
shorter and the environment that drives them will become ever more
dynamic. Underlying that, there will always be a demand for
hydrocarbons, at least for the foreseeable future. It's an exciting
and challenging world to do business in and one in which we are well
set up to be the best. UW
Born and educated in England, Dick Martin spent 18 years with the
Halliburton Group in the offshore industries prior to being named
Vice President, Gulf of Mexico, for Subsea 7.